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Dispatch’s Ted Williams video is lesson in viral marketing

Posted by Faye on January 8, 2011 in Marketing & Social Media |

What a buzz the viral video generated. I’m not referring to the buzz about Ted Williams, the homeless guy who was brought from obscurity to the national spotlight due to a video shot by a Dispatch photographer. Practically everyone in the world has seen that video, watched his interviews on the CBS Early Show and […]

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