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LinkedIn for beginners: Creating & optimizing your profile

Posted by Faye on September 16, 2011 in Marketing & Social Media, The Social Networks | ∞

Whether you’re just starting out in your career, changing your career, or looking for new business, having a LinkedIn profile can greatly improve your chances of getting hired or meeting new clients. In a previous post I mentioned 5 reasons you should be on Linkedin. Sign up for a free profile at http://www.linkedin.com. All that’s required is your [...]

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Social media lessons from a CEO

Posted by Faye on September 5, 2011 in Marketing & Social Media | ∞

Memo to CEOs: Social media brings you closer to your customers After working in the corporate world for more than 20 years, I’ve learned that the higher up in the company one’s position is, the further removed he or she is from the customers. I’ve never attained a C-level management position, nor did I aspire [...]

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